Press

Charlie Ma appointed Director of Business Development – Asia

Written by Kasey Cookwell | Jul 18, 2024 8:32:51 PM

July 10, 2024

STRATFORD, Conn., July 10, 2024 – Kitchen Brains, LLC., a leader in digital transformation solutions for the commercial food service industry using KitchenEssentials and KitchenKorrect technologies, announces the appointment of industry veteran Charlie Ma as Director of Business Development – Asia.

Mr. Ma brings over 20 years of experience spanning both commercial food service and electronics. His unique background combines in-depth knowledge of electrical engineering and automation with extensive experience in restaurant operations. This makes him ideally suited to lead Kitchen Brains’ expansion efforts in the Asia-Pacific (APAC) region.

Mr. Ma is a highly respected figure in the APAC market, having previously held the position of Vice President and General Manager at Middleby China Group.

“Kitchen Brains recognizes the strategic importance of the Asian market and is committed to providing exceptional support to both commercial foodservice operators and OEM appliance manufacturers in the region,” said Christian Koether, CEO of Kitchen Brains. “We understand the unique needs of both sides of the equation, and Charlie Ma perfectly embodies this perspective. He is highly respected by both channels for his proven track record and unwavering dedication to driving value and trust.”

“I am excited to join Kitchen Brains and accelerate our growth in the APAC region,” said Mr. Ma. “I am grateful for their trust and committed to contributing my expertise and passion to this dynamic and innovative organization. By working closely with our customers and partners, I am confident we can create lasting value for all parties involved. Together, we will make a significant impact in the APAC region, fostering innovation, growth, and success.”

“When Charlie Ma emerged as a top candidate for the APAC role, I was thrilled,” said Thomas Brooks, Chief Revenue Officer of Kitchen Brains. “His unique combination of expertise, technical proficiency, industry stature, and established relationships is incredibly valuable. Kitchen Brains, our partners, and our customers will all benefit tremendously from his addition to our team.”

Kitchen Brains’ dedication to the APAC region is further evidenced by the company’s continued investment in regional capabilities. The appointment of Mr. Ma underscores this commitment to supporting both OEMs and restaurant customers throughout Asia. CEO Christian Koether recently toured the region to meet with new and existing customers, and plans are underway for a return visit this fall that will include Mr. Ma.

About Kitchen Brains

Since 1969, Kitchen Brains has been an industry pioneer, thought leader, and partner for many of the world’s finest foodservice operators and OEMs. Through intelligent solutions for the middle-of-house™ that optimize food production and margin control, we have navigated from the analog era to IoT solutions through the lens of the commercial kitchen. We know the kitchen. As a leader in the industry, Kitchen Brains® products can be found in more than 120 countries around the world ensuring food quality, reducing costs, and improving employee safety. For more information, please visit https://www.kitchenbrains.com/.